Marvelous News has the scooper with pics [via SHH] featuring a selection of shiny toys (would be nice if the final product be as glossy as these shown tho), especially Iron Monger, who looks like he's in adult-diapers, innit? hilarious! hell, i'd stand in line in a Singapore outlet tget a Kids Meal if ever this appears? (like i did Transformers ... or at least for Starscream LOL) ... don't know about the shades tho ... heh :p
Showing posts with label burgerking. Show all posts
Showing posts with label burgerking. Show all posts
13.4.08
BURGER KING KIDS MEAL IRON MAN TOYS REVEALED
Marvelous News has the scooper with pics [via SHH] featuring a selection of shiny toys (would be nice if the final product be as glossy as these shown tho), especially Iron Monger, who looks like he's in adult-diapers, innit? hilarious! hell, i'd stand in line in a Singapore outlet tget a Kids Meal if ever this appears? (like i did Transformers ... or at least for Starscream LOL) ... don't know about the shades tho ... heh :p
9.1.08
IM-PROMOTIONS: BURGER KING, AUDI, 7-ELEVEN
details about the upcoming promotions for Iron Man via Brandweek [via]:
"There's been strong fanboy buzz on the movie since last summer's Comi-Con, where Downey appeared with director Jon Favreau and castmates Terrence Howard and Gwyneth Paltrow, but the studio intends to take it beyond niche, starting with a splashy Super Bowl ad and extending through broad-based promotions at 6,400 7-Eleven convenience stores and global campaigns with Burger King and Audi"
"The partnerships fan out across every demo," said LeeAnne Stables, Paramount's svp-worldwide marketing partnerships. "And they reach consumers in ways and places that the studio marketing can't." Some lessons from the studio's successful Transformers deals from last summer will get a re-do here: Favreau will direct BK's TV ads, as filmmaker Michael Bay did for the robot movie/ burger chain tie-in, and the studio will pack a dedicated Audi Web site with original Iron Man content, to an even greater degree than it did for Transformers ally General Motors."
my take = juz gimme teh toys, folks! LOL
[Audi-image via]
"There's been strong fanboy buzz on the movie since last summer's Comi-Con, where Downey appeared with director Jon Favreau and castmates Terrence Howard and Gwyneth Paltrow, but the studio intends to take it beyond niche, starting with a splashy Super Bowl ad and extending through broad-based promotions at 6,400 7-Eleven convenience stores and global campaigns with Burger King and Audi"
"The partnerships fan out across every demo," said LeeAnne Stables, Paramount's svp-worldwide marketing partnerships. "And they reach consumers in ways and places that the studio marketing can't." Some lessons from the studio's successful Transformers deals from last summer will get a re-do here: Favreau will direct BK's TV ads, as filmmaker Michael Bay did for the robot movie/ burger chain tie-in, and the studio will pack a dedicated Audi Web site with original Iron Man content, to an even greater degree than it did for Transformers ally General Motors."
my take = juz gimme teh toys, folks! LOL
[Audi-image via]
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